Throwback Thursday: 1969 Ford Bronco a cool $400K!

By Dean Mellor 4 Min Read

A 1969 Ford Bronco for $400K?! Yep, if got a cool US$260K to spare, ICON has built one of the tidiest examples of a first-generation Bronco we’ve laid our eyes on at Unsealed 4X4… and it’s up for sale.

ICON is the company behind several amazing Bronco builds, as well as 40 Series Cruisers and occasionally old-school Defenders. The company was founded by designer and custom-vehicle builder Jonathan Ward and, as well as 4x4s, ICON rebuilds old cars and trucks and drags them into the future with modern drivelines and suspension components, as is the case with this Bronco.

Sure, the old-school Bronco is a stonking $400K in Aussie coin, but under its 1969 skin it’s all new, with high-tech running gear and a host of unique features that make it one of a kind.

Icon Bronco Coyote V8
The Bronco is powered by an all alloy 5.0L injected Coyote V8.

Running gear

One of a kind, you ask? For starters, there’s a 5.0-litre fuel-injected aluminium-block Coyote V8 under the bonnet, mated to an AX15 five-speed manual gearbox and an Atlas II transfer case. Oh, and the Bronco is running a Dana 44 up front and a Dana 60 in the rear, both diffs equipped with ARB Air Lockers.

The Bronco rides on specially tuned ICON Fox racing coil-over sport suspension and has a hydro-boost assist Brembo braking package, while the wheels are custom Volcanic black powder coated ICONs with vintage hubcaps.

Icon Bronco Suspension
Suspension includes ICON tuned Fox Racing shocks.

There’s also a Volcanic black powder coated front grille, and the old halogen lights have been upgraded to LED units, while there’s a Warn 9.5 winch housed in the custom front bar.

Icon Bronco Grille And Bar
Custom front bar houses a Warn 9.5 winch.

Inside story

The interior of the Bronco has been customised by hot rod legend Sid Chavers and it features leather seat trim, heated front seats and a tuck-and-tumble removable rear bench seat.

Icon Bronco Rear Seat
Rear tuck-and-tumble bench seat is removable.

Ensuring a refined ride, the German wool carpet is laid over a generous application of sound-deadening material, allowing vehicle occupants to fully appreciate the Pioneer sound system, which consists an AVIC multi-media head unit with satnav, CD, HD FM/AM, reverse camera, Focal speakers, amp and subwoofer.

Icon Bronco Soft Top Front
The Bronco comes with this custom soft-top.

In this video of Jonathan Ward driving the custom Bronco back in 2016, it wears a one-off military-grey canvas soft-top with Dupont reflective safety piping. It has since been fitted with a hard-top and is back on the market.

With just 4278 miles showing on the odo, this rebuilt old-school 4×4 is essentially a brand-new vehicle, but a 1969 Ford Bronco for $400K?!







Share This Article
Leave a comment