Upfitter Celebrates Warn Industries’ 75th Anniversary with Winch Giveaway

By Unsealed 4X4 3 Min Read

In celebration of Warn Industries’ 75th anniversary, Ateco Equipment, Australian distributor for Warn Industries in Australia since 1970, is running a Warn Winch giveaway through its eCommerce business Upfitter.


What’s the story?

Warn Industries, a leading manufacturer of off-road and automotive aftermarket products, has been a pioneer in the development of winches and other off-road accessories.

“We are excited to be celebrating Warn Industries’ 75th anniversary with this giveaway,” said Upfitter COO, David Smitherman. ” As a respected leader in the off-road and automotive aftermarket by enthusiasts, OEMs and industry experts, WARN® is a world-renowned brand for quality and innovation.  Ateco has proudly represented Warn Industries in Australia for over 50 years and through our Upfitter eCommerce business, it gives us great pleasure to reach out to a wider audience of off-road enthusiasts and offer consumers the chance to win one of Warn’s most popular winches.”

What a prize

The WARN ZEON 10-S Platinum Winch is a powerful and versatile winch perfect for a variety of off-road and towing applications. It features a 10,000-pound capacity, a high-speed gear train, and an integrated synthetic rope.

Upfitter is giving away a WARN ZEON 10-S Platinum Winch valued at RRP $4,299.95 plus 10 x $100 Upfitter gift vouchers to use on their webstore. To enter, participants simply need to complete a form and tell Upfitter about the adventure they’d go on with the WARN winch if they won.

The competition runs from September 1 to September 30, 2023. More information and to enter can be found at: https://upfitter.com.au/warn75/

The 10 x $100 Upfitter gift vouchers can be used to purchase any of the company’s premium aftermarket vehicle accessories. Upfitter stocks a range of accessories specifically for RAM, Ford, Silverado Jeep, LDV, Toyota, and Isuzu amongst others, in addition to universal-fitment accessories.

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“We give our customers the opportunity to fully customise their vehicles with the best aftermarket accessories available,” said Smitherman. “The Upfitter gift vouchers will give them the flexibility to choose the accessories that are right for them.”

The giveaway is open to all Australian residents. To enter, simply visit the Upfitter website and complete the entry form. Winners will be announced on October 5, 2023 on Upfitter’s social channels.

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